I do a lot of writing in my career for all sorts of customers and uses.
I write technical
details and web site details for wine producers, back labels and leaflets as well as wine lists and wine offers.
My real area of expertise is in writing descriptions that capture the wine's
character, while remaining readable and enjoyable. I recently wrote the entire list, with over 400 descriptions, for one of
the UK's leading importers.
If you want to maximise the impact and efficacy of a back label as a selling space, then contact me.
Or if your wine list's descriptions lack vitality and are not making the list an effective selling tool, contact me.
I can help you.